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  1. With so many clothing options available in the market today, it’s incredibly easy to overspend. After all, snagging a cute-looking shirt on sale or picking the last piece of an in-demand garment can feel quite fulfilling to the average shopper. When you do this, however, you not only spend more money but you also build a wardrobe of clothes you don’t really use. As such, it’s wasteful both ways.

    The best course of action in building a wardrobe that you can maximize to the fullest is sticking to a couple of closet essentials and adding some in-season items. For the latter, these pieces usually fall under what is trendy. Considering that trends come and go all the time, it’s better to not splurge on these pieces because you’ll probably only use them for a short period. 

    The same cannot be said for closet essentials. These are clothes that will be with you for a long while, so they are an investment for all your future outfits. To help you determine which clothes to invest in, here is a quick list of closet essentials that are worth the extra money.

  2. A distinctive brand identity is important for any business, but it can mean the difference between success and failure for a young and growing company. Although it is likely your brand voice will evolve and develop over time, it is wise to consider your basic message from the outset, map out a strategy and lock in a logo design that will form the basis of your marketing efforts.

    Beyond that, however, you'll want to create a great first impression on your website. Within the first few seconds, a visitor will form an opinion about your company, and you want it to be a good one. An attractive, well-branded website will help you turn leads into sales. An authentic, highly effective website is an integral part of your marketing strategy.

    Here are 9 website branding tips to get you started on the right path:

  3. Shall we get Chinese for dinner? This is a question that is music to the ears of many in the UK with Chinese food being hugely popular and always considered a treat whether this is going to a Chinese restaurant, getting a takeout or even cooking the food at home yourself. It is easy to see why Chinese food is so popular in the UK with its diverse flavours, but what is the history of this type of food in the UK?